US Internet use catches up with TV… but the TV audience is stable

US Internet use has risen by over 121% in the last five years, according to new research,but the rise of the Internet is not necessarily leading to a drop in television consumption because the Internet, and particularly the mobile Internet, simply creates more opportunities for people to consume media….

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About Adrian Scott
Adrian Scott is a MAC associate having had a long career in broadcasting and broadcast technology; he specializes in Market Research and Marketing Communications.

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