Google/YouTube: Friend or Foe for broadcast?

YouTube (owned by Google, of course) has moved further towards the television sector by buying the web production start-up Next New Networks.

This will doubtless crank up the already lively debate among broadcasters about whether new media in general, and YouTube in particular, are Threat…or Opportunity.

Read more here…

About Adrian Scott
Adrian Scott is a MAC associate having had a long career in broadcasting and broadcast technology; he specializes in Market Research and Marketing Communications.

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